Alan Cohen Alan Cohen

When your event is flawless… but the energy isn’t

If you’re an event planner, or have ever planned even one event, you probably know this feeling…

You’ve done everything right. The venue works, the schedule is tight, the speakers are good. And still… the room feels a little flat. And it isn't just the post lunch drowsiness.

People are there. They’re listening. But they’re not really in it.

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Alan Cohen Alan Cohen

Storytelling Is The Key To Connection

I remember every detail of a recent brainstorming session I facilitated for a public relations client who handles lifestyle and food brands. We were talking about the agency’s new business pipeline and the kinds of clients that would be an ideal fit. The conversation evolved into how each team member uses the products they wanted to represent.

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